Become a respected digital business leader

Digital is taking over the world, and business leaders are making it a priority to not only keep up to date on the latest technologies and developments, but being one step ahead in knowing what’s coming next.

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Senior executives around the world that have overseen digital transformation for major brands like Google, Warner Music, Sky and HSBC grouped together last year to build the solution that works on an international basis: the ADBL’s Diploma in Digital Business Leadership.

The Diploma is an immersive 26-week programme to equip senior managers with the end-to-end essentials of digital business transformation and leadership in 6 modules. The course is operated on the same principles from the ADBL’s founders’ impressive backgrounds as there is no substitute for experience: Leaders learn from other leaders.

26 Weeks
adbl-fundamentals

The ADBL believe the fundamentals of a successful digital leader lie in three areas: experimentation, learning and confidence. No game-changing business achieved any of their success without challenging the standard business practices and having the confidence to suggest, build and drive change.

With that in mind, the Diploma in Digital Business Leadership brings together successful entrepreneurs to network, share ideas and learnings, and together become equipped with the essential skills and mindset to transform, grow or manage a business in the digital age.

Syllabus

module-1

Digital Imperative

Understand and predict the ever-changing technology landscape and the need to take action; prioritise the most impactful categories on your organisation.
module-2

Customer Perspective and Unlocking Data

Think through the eyes of your customers to define who you need to be, and what you need to change.
module-3

Innovation and Agility

Expect to innovate continuously to keep up with your customers and the changing market. Learn the tricks of taking short iterative steps with your customers.
module-4

Digital Channels to Market

Learn how to use digital channels to reach and interact with customers in the way that they now take for granted.
module-5

New Ways of Working

Turn the lens onto your organisation. Learn how progressive businesses are using technology to work more efficiently and to give them a competitive advantage.
module-6

People, Culture and Transformation

People are your top priority. Work out how to overcome challenges of the wrong organisation and culture. Bring together your learning into an action plan to take back into your business.
To get full course information, simply submit your details on the form on the right selecting your correct country code – or call our UK centre on +44 20 7173 5901.
Get CNN Special Rates

What you'll get:

  • Up to 50% course funding
  • Course brochure
  • Overview of online learning
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