Diploma in Digital Business Leadership

Get inspired from successful leaders and learn how to transform and manage a disruptive digital business
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ADBL Diploma in Digital Business Leadership
Inspirational classes and case studies from global digital leaders, the course programme takes a practical approach to planning for digital disruption and implementing transformation, creating a successful environment for digital change.


Who is it for?
The digital age affects your entire business, not just the marketing team. Whether you are a senior leader or aspire to become one, the syllabus enables you to grasp the end-to-end implications of digital disruption and the impact and opportunities of technological change for your organisation.

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Syllabus
Modules include:

  • The Digital Imperative
    Understand the key elements on how to drive feasible digital change for your business, identifying the key indicators you can take away to drive your company’s digital success. 

  • Customer Perspective & Unlocking Data
    Collect and use advanced data to understand your customers' behaviour and expectations, to define your company's edge and establish where it needs to change.

  • Innovation & Agility
    Articulate, demonstrate and lead agile methodologies and hypotheses to keep up today’s demanding customers and the ever evolving market.

  • Digital Channels to Market
    Gain the understanding and knowledge of customer feedback and influence, building an innovative acquisition and brand strategy for your business.

  • New Ways of Working
    Change the way you utilise digital technology, learning how to transform your company’s operational processes.

  • People, Culture & Transformation
    Combine learning, knowledge and skills into an action plan, developing the right culture and mindset in your business from top to bottom through continuous innovation and inspirational leadership.
Learn from digital pioneers
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Dan Cobley
CEO Brightbridge, former MD of Google UK & Ireland
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Sir Clive Woodward
Co-founder Captured & elite performance coaching expert
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Nigel Morris
Founder of QED Investors,
co-founder of Capital One
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John Roberts
Founder and CEO, Appliances Online
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Tom Bryant
UK Government Senior Advisor on Digital Skills
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Charles Mindenhall
Co-founder & co-owner
Blenheim Chalcot
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Manoj Badale
Co-founder & co-owner
Blenheim Chalcot
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Ian James
European Managing Director, Acxiom UK
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Stewart Easterbrook
Former CEO, Starcom MediaVest Group UK
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Kay Andrews
Executive Director, Agilisys
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Conard Withey
President, Warner Music
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Ritchie Mehta
Managing Director, Marketing Lounge Partnership CRM
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Fiona Holmes
Managing Director, Figleaves
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Ian Griffin
co-founder, Eviivo, formerly at EMAP
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Mark Onyett
Co-founder, TDX
Everything you need to know in one place
The ADBL’s online Virtual Campus showcases an interactive learning hub, delivering current and thought-provoking training with live and interactive webinars, guest speaker videos, practical group projects, intriguing case studies and discussions.

Accessible from mobile, tablet or computer, the Virtual Campus is available 24/7, with constant Community team support.



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My experience with the ADBL

Nick Cobley
"The program has helped me navigate my new role. In particular meeting others in similar positions has provided an instant support network, and the revised approach to meeting management has put more than a day back in my week. These changes have enabled me to better understand the challenges of Digital Transformation and in so doing has enabled me to connect with customers and drive forward revenue growth."
Nick Cobley
Project Manager, Agilisys

Verity Buck
"I consider myself very fortunate to have been selected to do this leadership programme. I immediately gained access to expert thinking, a cohort of unbelievably talented peers, and a completely new way of approaching my business world. Since finishing the programme I have secured a new role leading a really exciting digital business. I have an altogether expanded career horizon!"
Verity Buck
Project Manager, Fospha
Get Course Information

What you'll get:

  • Executive Course Brochure
  • Overview to how the programme is structured
  • Pricing and corporate rates
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