Become a Digital Leader in 2016

Digital by Default News has secured 10 part-funded places exclusively for public sector leaders on the next intake of the ADBL Executive Diploma in Digital Business.

Join leaders from The Cabinet Office, The Department for Education and Cancer Research on a 26-week online course designed to equip experienced Public Sector workers with the skill set to manage and lead a successful organisation in the digital age.

✔ The only industry recognised professional qualification for digital leaders
✔ Expert-led classes with real-life case studies
✔ Access to a global, lifelong network of inspiring leaders and ambitious peers

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Course Overview
Embracing digital change and transforming digital businesses is high on the agenda for UK organisations, but the demand for digital talent is getting desperate.

Digital pioneers that have built digital businesses for
Google, HSBC, Capital One, Sky and Senior Government Advisors have created the Executive Diploma in Digital Business, designed to equip you with the skills, knowledge and mindset to drive future digital success for your business.

Who is it for? Digital is for your entire workforce across the public sector. This course is designed to take senior leaders to the next level in their career and give them an understanding of the impact digital can have across the entire business.
Location Online Learning
Start date Currently enrolling
Duration 26 weeks

“ The ADBL course has been outstanding from the start. The online campus has been easy to navigate around and the functionality of the weekly webinars has been brilliant - the mix of slides, chat and presentation is unlike any platform I have used before. Of course the content is what really matters, and this has surpassed my expectations. I have been inspired and challenged to think in new ways, and overall the course has pushed my abilities and helped me expand my digital thinking. ”
Fay Cooper,
Digital Strategy, Northumberland Council 

"Digital is all around us right now. It's absolutely everywhere. You've got to have your head up your backside if you're not being influenced in some way, shape or form around digital and I think having that cutting edge information pushed to you as part of a learning experience is incredibly powerful. The piece that appealed around the ADBL approach was the fact that it's very interactive and you've got multiple things that are stimulating you at the same time."
Rachel Murphy-Cooper,
Chief Technology Officer at The Nursing and Midwifery Council

The Diploma covers the end-to-end essentials of digital business leadership and digital transformation in 6 modules.

The Digital Imperative

Understand the key elements on how to drive feasible digital change for a business, identifying the key indicators you can take away to drive any company’s digital success.

Customer Perspective & Unlocking Data

Collect and use advanced data to understand customer behaviour and expectations, to define a company's edge and establish where it needs to change.

Innovation & Agility

Articulate, demonstrate and lead agile methodologies and hypotheses to keep up today’s demanding customers and the ever evolving market.

Digital Channels to Market

Gain the understanding and knowledge of customer feedback and influence, building an innovative acquisition and brand strategy for a digital business.

New Ways of Working

Change the way you utilise digital technology, learning how to transform any company’s operational processes.

People, Culture & Transformation

Combine learning, knowledge and skills into an action plan, developing the right culture and mindset through continuous innovation and inspirational leadership.