This Social Media Bootcamp aims to empower businesses to run social media campaigns in the context of your industry. Attendees will understand how your brand value proposition works together with your social media strategy

Learning outcomes:
  • Demonstrate an understanding of the fundamentals of social media
  • Identify how your brand value proposition needs to map into your social media strategy
  • Explore relevant social media tools and platforms when operating in an omni-channel marketing environment
  • Demonstrate an understanding of omni-channel marketing in the use of social media