Mobile Marketing

Recognise the impact and importance of mobile on your business and develop innovative, engaging ways to interact with your customers.

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Overview

Who is it for?
This workshop is for Executives looking to understand the importance of mobile and to develop innovative, engaging ways to interact with your customers 
Location On-site
Start date By arrangement
Duration Half day, 1 and 2 day Bootcamps
This Mobile Marketing Bootcamp will allow attendees to master the tools you need to market with mobile devices and gain key concepts on how to drive more traffic to your business. The Bootcamp will cover the entire landscape, including smartphones, tablets, touch PC;s, mobile websites, mobile applications, mobile advertising and much more!

Learning outcomes:
  • Appreciate the scale of the mobile opportunity and the pace at which it is moving
  • A clearer understanding of the key elements of mobile as a powerful tool for business
  • The skills to manage agencies to develop mobile as an element of marketing campaigns
  • Understand how mobile is changing everything in digital
  • Fully recognise the convergence of mobile & social, and what this means 
  • Gainer a deeper understanding of next generation mobile technology and applications for marketers 
  • How location provides another dimension to mobile marketing 

Who is the Diploma for?


Digital is for your entire business; it's not just about marketing.

Current & Future Managers & Leaders
  • What are the end-to-end implications; from strategy, through product development, to customer acquisition and engagement? How can your managers influence and impact your business?
Change Agents & Programme Managers
  • To move quickly you will have teams and initiatives dedicated to change. Key players in these teams need to own the target business model, and drive and measure the maximum results.
Senior Management and Executives
  • Senior executives need to be confident that they can steer the strategy and execution, and build the teams and partners with the skills and tools to succeed.

 


Reviews
We're passionate about delivering the best online courses but we wanted you to hear from our students, how they rate the course.

Kim Nguyen_headshot
"The ADBL session was fantastic at helping Camelot leaders bring a digital way of thinking to our ways of working. Neil gave us some real food for thought, supported by credible insights and examples from other sectors. Because Neil and Owen were so flexible, both before and during the day, we were able to tailor the session to get the best out of the time we had (great example of practicing what you preach, with an agile approach!) "
Emma Smith
Head of Talent and Development, Camelot

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