Digital Marketing for Executives

Drive digital initiatives from the top of your organisation with a wider business perspective of digital marketing

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Overview

Who is it for?
This workshop is for C-Suite Executives looking to drive digital marketing initiatives across an entire organisation.
Location On-site
Start date By arrangement
Duration Half day, 1 and 2 day Bootcamps
This Digital Marketing Bootcamp will explore the latest trends and business opportunities in digital marketing. Senior Management attendees will learn the essential skills required to manage and lead in a fast changing business environment.

Learning outcomes:
  • Help outline the future of marketing and how that may impact overall digital transformation
  • How digital can help by aligning a company to what consumers are looking for
  • Understand how to smartly manage different digital assets for your marketing needs
  • Examples of multi-channel solutions from other companies

Who is the Diploma for?


Digital is for your entire business; it's not just about marketing.

Current & Future Managers & Leaders
  • What are the end-to-end implications; from strategy, through product development, to customer acquisition and engagement? How can your managers influence and impact your business?
Change Agents & Programme Managers
  • To move quickly you will have teams and initiatives dedicated to change. Key players in these teams need to own the target business model, and drive and measure the maximum results.
Senior Management and Executives
  • Senior executives need to be confident that they can steer the strategy and execution, and build the teams and partners with the skills and tools to succeed.

 


Reviews
We're passionate about delivering the best online courses but we wanted you to hear from our students, how they rate the course.

Kim Nguyen_headshot
"The ADBL session was fantastic at helping Camelot leaders bring a digital way of thinking to our ways of working. Neil gave us some real food for thought, supported by credible insights and examples from other sectors. Because Neil and Owen were so flexible, both before and during the day, we were able to tailor the session to get the best out of the time we had (great example of practicing what you preach, with an agile approach!) "
Emma Smith
Head of Talent and Development, Camelot

Learn from Leaders
Experienced digital business leaders run live and recorded sessions to share knowledge, inspire and give you a new perspective on digital business leadership.