Content Marketing

Understand and uncover the tools and frameworks required to tell powerful brand stories that will make your organisation unbeatable.

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Overview

Who is it for?
This workshop is for C-Suite Executives looking to uderstand and uncover the tools and frameworks required to tell powerful brand stories
Location On-Site
Start date By arrangement
Duration Half day, 1 and 2 day Bootcamps
The goal of this Bootcamp is to prepare all the attendees with a solid foundation in understanding the importance of one's digital marketing assets, which then enables the attendees to correctly mix and manage their various digital marketing initiatives.

Learning outcomes:
  • Empower your team to start building a clear digital vision together, breaking down business silos
  • Get your team up to the same level of digital understanding and ensure everyone is talking the same language
  • Demonstrate to the organisation that the leadership is investing in digital
  • Kick-start digital transformation within your business 

Who is the Diploma for?


Digital is for your entire business; it's not just about marketing.

Current & Future Managers & Leaders
  • What are the end-to-end implications; from strategy, through product development, to customer acquisition and engagement? How can your managers influence and impact your business?
Change Agents & Programme Managers
  • To move quickly you will have teams and initiatives dedicated to change. Key players in these teams need to own the target business model, and drive and measure the maximum results.
Senior Management and Executives
  • Senior executives need to be confident that they can steer the strategy and execution, and build the teams and partners with the skills and tools to succeed.

 


Reviews
We're passionate about delivering the best online courses but we wanted you to hear from our students, how they rate the course.

Kim Nguyen_headshot
"The ADBL session was fantastic at helping Camelot leaders bring a digital way of thinking to our ways of working. Neil gave us some real food for thought, supported by credible insights and examples from other sectors. Because Neil and Owen were so flexible, both before and during the day, we were able to tailor the session to get the best out of the time we had (great example of practicing what you preach, with an agile approach!) "
Emma Smith
Head of Talent and Development, Camelot

Learn from Leaders
Experienced digital business leaders run live and recorded sessions to share knowledge, inspire and give you a new perspective on digital business leadership.